


<p>Head out with your OMAMORI! A fusion of traditional Japanese OMAMORI and POP culture. Introducing “SPIRIT OMAMORI,” the spiritual charm for a new era.</p>

<p>Head out with your OMAMORI! A fusion of traditional Japanese OMAMORI and POP culture. Introducing “SPIRIT OMAMORI,” the spiritual charm for a new era.</p>
Featured Collection

Concept
Carry Japan’s omamori culture with you!
Japanese people have carried omamori with their wishes in them since ancient times.
Nowadays, wishes vary as widely as the number of people there are.
Take your favorite omamori with you, infused with your own wishes.
SPIRIT OMAMORI is a new type of omamori for the new era.
Let's go out together, putting your desired wish into your favorite character!
ABOUT
ARTISTS

MINORI CHIGUSA
As a manga artist and illustrator, this creator specializes in transparent color expression and delicate emotional portrayal. In addition to working on manga titles such as *Shino to Koi* and *Kōtsūgō Semi-Friend*, they are active across a wide range of fields including light novel illustrations, character design, and corporate collaborations. They have also gained attention for their cross-cultural scene activities, such as collaborations with Don Quijote, participation in the *Bocchi the Rock!* anthology, and creating visuals related to VTubers and racing teams. Their work is characterized by soft, airy visuals and character expressions that blend cuteness with delicate emotions.
HOKKYOKU MAG
A Japanese illustrator based in Osaka. A creator who draws animals, gently whimsical and slightly mysterious motifs, retro shopping streets, and back alleys, with the theme of 'cute and quirky'. They work on visual production across a wide range of fields, including book cover illustrations, insert illustrations, collaborations with apparel brands, illustrations for advertisements, videos, and motion content. Their work is characterized by colors that evoke a sense of nostalgia, and humorous, warm character expressions. They captivate many fans with their unique worldview that’s cute yet a little quirky.

OISHII SAME
An illustrator who draws young girls with a transparent vibe, with a theme of "refreshing".
Since around 2018, they have been active primarily on Twitter, handling visual creation across a wide range of fields including MV illustrations, CD jackets, book illustrations, and character designs. Their work is characterized by light colors, a fresh, airy feel, and cool, memorable character expressions that linger in viewers' minds. With a style that has strong synergy with music, fashion, and culture, they have production credits for projects such as ZANIO, THE BINARY, and LINE Timeline initiatives.

GIRLS POP MAGIC
Illustrator based in Tokyo. Characterized by pop, vivid color expression and a culture-infused visual style that depicts "slightly edgy-cute" and sexy girls, they have built a worldview incorporating fashion, street culture, and Y2K flair. Beyond illustration, they engage in a wide range of activities including apparel merchandise lines and holding POP UP STORE events. Their bold coloring, striking character designs, and catchy, addictive visual expressions have garnered attention from cultural scenes both in Japan and overseas.
A new form of omamori, made to be part of your everyday life.
SPIRIT OMAMORI, where Japanese pop culture meets tradition, will continue to release new collaborations with a wide range of Japanese anime, manga, games, and illustrators!
What are your favorite titles or creators?
What kind of content would you like to see turned into OMAMORI?
Follow SPIRIT OMAMORI on social media and let us know in the comments or by DM.
We’ll keep bringing POP OMAMORI into your everyday life!












