<p>Head out with your OMAMORI! A fusion of traditional Japanese OMAMORI and POP culture. Introducing “SPIRIT OMAMORI,” the spiritual charm for a new era.</p>

<p>Head out with your OMAMORI! A fusion of traditional Japanese OMAMORI and POP culture. Introducing “SPIRIT OMAMORI,” the spiritual charm for a new era.</p>

Concept

Carry Japan’s omamori culture with you!

Japanese people have carried omamori with their wishes in them since ancient times.
Nowadays, wishes vary as widely as the number of people there are.
Take your favorite omamori with you, infused with your own wishes.
SPIRIT OMAMORI is a new type of omamori for the new era.
Let's go out together, putting your desired wish into your favorite character!

Illustrator SERIES

MINORI CHIGUSA

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HOKKYOKU MAG

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OISHII SAME

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GIRLS POP MAGIC

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ABOUT

ARTISTS

MINORI CHIGUSA

As a manga artist and illustrator, this creator specializes in transparent color expression and delicate emotional portrayal. In addition to working on manga titles such as *Shino to Koi* and *Kōtsūgō Semi-Friend*, they are active across a wide range of fields including light novel illustrations, character design, and corporate collaborations. They have also gained attention for their cross-cultural scene activities, such as collaborations with Don Quijote, participation in the *Bocchi the Rock!* anthology, and creating visuals related to VTubers and racing teams. Their work is characterized by soft, airy visuals and character expressions that blend cuteness with delicate emotions.

A new form of omamori, made to be part of your everyday life.

SPIRIT OMAMORI, where Japanese pop culture meets tradition, will continue to release new collaborations with a wide range of Japanese anime, manga, games, and illustrators!
What are your favorite titles or creators?
What kind of content would you like to see turned into OMAMORI?
Follow SPIRIT OMAMORI on social media and let us know in the comments or by DM.
We’ll keep bringing POP OMAMORI into your everyday life!